CONTENT DIRECTION & PRODUCTION
adidas originals: terrace animal print
The campaign launched the Terrace Animal Print collection across Emerging Markets through a 70s-inspired stills and video capture, blending sport and lifestyle with a focus on nuanced personal style and expressive personalities.
DIVERSE content CAPTURE
A rich bank of visuals was created across a range of formats — from trending Instagram Reels and BTS moments captured on Polaroids and disposable cameras to high-production stills. This layered and visually diverse output allowed the campaign to live seamlessly across social and retail.
